The Metrotenerife president, Carlos Alonso, and the one of Iberostar Tenerife, Félix Hernández, renew the agreement of collaboration which both organizations have from 2012, with the exchange of promotion actions. For this reason, the official image of the campaign, ‘El Desafío. Lo importante es la familia’, was presented at Fundacion tram stop. This image is going to be in the main Line 1 tram stops.
In addition, the promotional video will broadcast on the screens of La Trinidad and Hospital Universitario tram stops. On the other hand, Iberostar will promote the use of tram to go to the basketball games in the Pabellon Santiago Martin.
More information about the tickets campaign on the external link, www.cbcanarias.net.
